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Monsignor McCoy Digital Design Partnership

Posted on May 28, 2024

Monsignor McCoy High School's Digital Design class was given an incredible opportunity to work with South Country Co-op developing an ad campaign for colour-changing drink/slush cups that launched last week!

South Country Co-op provided Miss Hamilton’s design class with a marketing package outlining the goals of the campaign. The project was turned into a friendly competition amongst classmates with prizes awarded to the top three individuals or teams who presented the most comprehensive, and visually appealing campaigns.

Students created marketing materials using programs and software learned in class. Campaign materials consisted of videos, slideshows, print ads, and more.

The winners were awarded $500 and the use of their campaign in all South Country Co-op stores and gas bars across southern Alberta!

Congratulations to the entire class for their hard work, and Emma C and Madison M for their superior marketing campaign!

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